With customer relationships at stake, you don’t want to trust just anyone with your business communications. We appreciate a host that includes all sorts of secure, reliable, and easy-to-use email features with your hosting plan, such as unlimited accounts and a free domain. Keep an eye out for plans that include autoresponders, spam filters, forwarding, and webmail options, too.
That said, not all web hosts offer email. WP Engine, for example, does not. In such instances, you must email accounts from a company other than your web host. GoDaddy, for instance, sells email packages starting at $3.49 per user, per month. That might sound like a hassle, and just one more thing to keep track of, but there are actually some webmasters who feel that separating your email hosting and web hosting services is smart. That way, one provider going offline won't completely bork your business.
One thing we learned in reviewing the services listed here (and many more) is that even though the packages are very similar, they are not identical. Some are more security-focused than others, offering anti-spam and anti-malware tools. Others offer a variety of email marketing tools. While most of the hosts we've reviewed have built-in e-commerce, you may want to consider using a more-robust third-party online shopping cart application like Shopify instead.
Many web hosts offer WordPress hosting and configuration services to make building and publishing a WordPress site simple even for beginners. The software is either pre-installed or can be installed using a single-click auto-installer tool provided by the host. Everything is ready for you to start building out the site from the beginning, and your WordPress site data is (typically) backed up automatically.
Things are probably more complicated than that, though. As a recent survey conducted by market research firm Statista clearly shows, email is one of the most popular apps for mobile devices across most organizations and even consumers. Given how many workflows, business processes, and just plain important communications take place over email, this is one area where you likely shouldn't skimp.
In order to publish your website online, your business website requires a web hosting service. However, a web host gives business owners more than just web hosting services! For example, web hosting firms typically employ in-house technicians to make sure their clients' websites are up and running 24/7. Plus, when website owners are in need of help or troubleshooting (e.g. script debutting, email not able to send/receive, domain name renewal, and more), the web host's in-house support are the go-to people. A professional web hosting service ensures a hassle-free experience for business owners, so they can efficiently focus their time and effort on their businesses.
Laura Bernheim has spent more than 12 years crafting engaging and award-winning articles that share the passion behind organizations' products, people, and innovations. As a freelance contributor to HostingAdvice, she combines a reputation for producing quality content with rich technical expertise to show experienced developers how to capitalize on emerging technologies and find better ways to work with established platforms. A professional journalist, Laura has contributed to The New York Times, Sports Illustrated, the Sun Sentinel, and the world's top hosting providers. In addition to conducting interviews with industry leaders, Laura drives internal writing and design teams to deliver stellar, timely content that clearly explains even the most difficult concepts.