When done right, blogs set the tone for how potential customers view and interact with your business. Beyond your products and online store, online shoppers are looking for information about your brand. Blog hosting should be fast, simple, and lightweight enough to let you work, but still showcase your brand in a powerful, visually appealing manner.
Email isn't going away any time soon. Despite a rise in adoption of collaboration-based communication platforms such as Microsoft Teams or Slack, 86 percent of professionals prefer to use email for business purposes. How companies host, store, and distribute their email—that's the area that has undergone a massive transformation. Businesses are veering away from costly onsite email servers running products such as Microsoft Small Business Server and looking instead to the cloud with hosted email solutions. Businesses of all sizes have realized the wisdom of going with a scalable and secure hosted Software-as-a-Service (SaaS) solution with guaranteed uptime that breaks down pricing into flexible, per-user charges.
Running in-house email servers does provide more control and wider customization as well as tracking and compliance for small to midsize businesses (SMB). But they require specialized on-site IT staff as well as the need to manually manage and support both hardware and software. A third-party hosted email service matches many of the advantages of in-house email without the expensive initial investment. The ability to manage the number of users, access the latest security protocols, and enjoy ease of connectivity and deployment of hosted solutions makes it a viable and competitive option.
Hosting that is aimed at specific CMS platforms and tweaked optimally for them: e.g., WordPress hosting, Drupal hosting, Magento hosting, etc. In these cases, the best hosts do far more than just provide the minimal requirements for those platforms. They provide a rich, and fully managed environment so your site can perform like a well-tuned machine.
When it comes to server operating systems, Linux is typically the default option. Still, some services offer a choice of Linux or Windows hosting. If you have specific server-side applications that require Windows, such as SQL Server or a custom application written in .NET, then you need to make sure your web host has Windows hosting. But don't let the idea of a Linux host intimidate you. Nowadays, most web hosts offer a graphical interface or a control panel to simplify server administration and website management. Instead of typing at the command line, you'll click easily identifiable icons.
There are many ways to build and manage a website – eCommerce platforms, such as Magento or PrestaShop; content management systems, such as Joomla or Drupal; and blogging software, like WordPress, being just a few examples. The web hosting market can accommodate a wide variety of platforms and methods for creating, publishing, and administering web content. Applications can be integrated directly into the web hosting environment, making it simpler to use the site management tool with a given web host.
Laura Bernheim has spent more than 12 years crafting engaging and award-winning articles that share the passion behind organizations' products, people, and innovations. As a freelance contributor to HostingAdvice, she combines a reputation for producing quality content with rich technical expertise to show experienced developers how to capitalize on emerging technologies and find better ways to work with established platforms. A professional journalist, Laura has contributed to The New York Times, Sports Illustrated, the Sun Sentinel, and the world's top hosting providers. In addition to conducting interviews with industry leaders, Laura drives internal writing and design teams to deliver stellar, timely content that clearly explains even the most difficult concepts.
Shared hosting is web hosting in which the provider houses multiple sites on a single server. For example, Site A shares the same server with Site B, Site C, Site D, and Site E. The upside is that the multiple sites share the server cost, so shared web hosting is generally very inexpensive. In fact, you can find an option for less than $10 per month.
Data protection is another key email security concern. Inboxes often contain GBs of business-critical and personal data, so not just hackers but also legitimate marketing companies can make big money off mining email data—and this sometimes includes the very company that is providing the email service to you. Fortunately, most companies, including your hosting provider, are pretty good about keeping out of private data, but it's important to be aware of when these policies have failed. Security breaches are commonplace and it's important to know how your data is being managed. To protect yourself, be sure to inquire about data safety capabilities on the provider's side, especially around encryption and malware scanning. But be sure to implement additional measures on your side, as well, including encryption for those using local email clients as well as deploying personal virtual private networks (VPNs) to folks accessing their email from multiple locations.
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Rounding out the wins, InMotion offers a full 90-day money-back guarantee. On top of that, here's a special money-saving hint. In a chat session confirming pricing and offerings, the operator offered me some special prices and deals that reduced the published price by a few bucks. I was also told that while promotional pricing does go up at the end of the offer period, if you contact customer service, InMotion has a "loyal customer discount" that may bring the price back down.
One thing we learned in reviewing the services listed here (and many more) is that even though the packages are very similar, they are not identical. Some are more security-focused than others, offering anti-spam and anti-malware tools. Others offer a variety of email marketing tools. While most of the hosts we've reviewed have built-in e-commerce, you may want to consider using a more-robust third-party online shopping cart application like Shopify instead.
UK2 is a London-based email hosting company that provides numerous other services as well. It is a seasoned provider with two decades of experience in the hosting industry. Its customers are spread across in world in over 200 locations. It provides two packages one is the personal email costing at £0.99 per month and another is the professional email costing at £1.99 per month. It is one of the most pocket-friendly email hosting services out there.
That’s why it’s critical for businesses to establish a strong online impression. Websites attract new customers from around the world, and choosing a reliable, reputable hosting provider is just as important as the website itself. Uptime and performance rates matter to online shoppers like me, and finding the right host for your business needs will help sales soar. Read on to see who we say are the 10 best web hosting services for small businesses in 2020!