Ultimately, it boils down to a balance between cost, features, and risk. It's always tempting to simply jump on the lowest-cost solution, but the fact that email is ubiquitous keeps this from being the smart play. It's nearly impossible to escape using it, which means your users, your customers, and the guts of your business have all come to depend on it in different ways. You need to discover those ways, evaluate them, and then choose a service that either meets or improves on them. This takes time, discussion with your IT staff, and some investigation; these are steps you don't want to skip. Otherwise, you'll pay for it later.
Along with figuring out the overall category of your site, you should think about what (if any) exceptions there are to that. A lot of people set up a simple blog, and then realize they also want to sell just a few products. If you’re going to sell something on the website (even just a few things), you’ll need some kind of e-commerce software that will make that happen.
But your service provider isn't your only worry. If you've opted for any third-party email integration, like combining your email with a third-party customer relationship management (CRM) provider (such as Salesforce), that opens your company's email up to either data-snooping apps deployed by Salesforce or to any data breaches that originate with that service. So the more informed you can be about what's attached to your email service, how that data's being used and accessed and especially by whom, the better off you'll be when it comes time to send confidential email.
Business owners can make their products and services available to a global audience by adding eCommerce functionality — an online storefront and shopping cart program — to their website. Adding these features to your site can be complicated for beginners, but many hosts offer easy, 1-click installations of the most popular tools — and the knowledgeable support staffs to help you implement them. Boost sales by offering customers the convenience of buying from anywhere.

Rounding out the wins, InMotion offers a full 90-day money-back guarantee. On top of that, here's a special money-saving hint. In a chat session confirming pricing and offerings, the operator offered me some special prices and deals that reduced the published price by a few bucks. I was also told that while promotional pricing does go up at the end of the offer period, if you contact customer service, InMotion has a "loyal customer discount" that may bring the price back down.
Along with specialized uses for email, you should investigate how your users are emailing on a daily basis. Email has come a long way in 40 years and the way people use it has significantly evolved. That's important because it will impact the tools and features you need to look for in your hosted email provider's client software. Sure, Microsoft Outlook is still the most popular on-site email client, but a fast-increasing number of today's email users are opting for other email clients, such as Thunderbird, or all-web clients, such as Google's hugely popular Gmail. These clients can be very sophisticated and, depending on what your users are doing with email, they can have a big impact on your day-to-day business process.
An uptime guarantee from a web host basically says “We promise that your website will be online __% of the time during this billing cycle.” The best web hosts will set that guarantee as close to 100% as possible, and that’s exactly what you should be looking for. By having this guarantee in place, you’re assured compensation from your host in the case that there is a server outage or something else takes your site down.
iPage provides two kinds of email hosting. One is Gmail at your domain meant for small business and individual users/teams. The other one is Enterprise service using MS Exchange 2020 preferred by mid-sized business and Outlook users. The first service is available at a monthly cost of $5 whereas the second one is available at $12.95 per month. In addition, you can opt for their add-on services such as premium spam filter and larger mailbox storage. So, in short, iPage has email solutions for every kind of user requirement.
Email isn't going away any time soon. Despite a rise in adoption of collaboration-based communication platforms such as Microsoft Teams or Slack, 86 percent of professionals prefer to use email for business purposes. How companies host, store, and distribute their email—that's the area that has undergone a massive transformation. Businesses are veering away from costly onsite email servers running products such as Microsoft Small Business Server and looking instead to the cloud with hosted email solutions. Businesses of all sizes have realized the wisdom of going with a scalable and secure hosted Software-as-a-Service (SaaS) solution with guaranteed uptime that breaks down pricing into flexible, per-user charges.
When it's time to set up shop, look for a web host that offers the aforementioned dedicated servers, as well as advanced cloud server platforms (such as Amazon Web Services or Google Cloud), custom server builds should you need it, and 24/7 customer support. Depending on your business' focus, you may need a web host that can handle pageviews or visitors that rank in the high thousands or millions. Many busy hosting plans offer an onboarding specialist that can help you get started, too.
With customer relationships at stake, you don’t want to trust just anyone with your business communications. We appreciate a host that includes all sorts of secure, reliable, and easy-to-use email features with your hosting plan, such as unlimited accounts and a free domain. Keep an eye out for plans that include autoresponders, spam filters, forwarding, and webmail options, too.
Business owners can make their products and services available to a global audience by adding eCommerce functionality — an online storefront and shopping cart program — to their website. Adding these features to your site can be complicated for beginners, but many hosts offer easy, 1-click installations of the most popular tools — and the knowledgeable support staffs to help you implement them. Boost sales by offering customers the convenience of buying from anywhere.
Microsoft’s closest rival is winning rave reviews with its G Suite apps. If you enjoy using Gmail as your mail client, along with Docs and Hangouts, this might be it for you. Even the cheapest plan at $5/user/month comes with 30 GB storage, business email through Gmail, video and voice messaging, group editing on docs, sessions on Hangouts and shared calendars.
For more than a decade, Jeffrey L. Wilson has penned gadget- and video game-related nerd-copy for a variety of publications, including 1UP, 2D-X, The Cask, Laptop, LifeStyler, Parenting, Sync, Wise Bread, and WWE. He now brings his knowledge and skillset to PCMag as Senior Analyst. When he isn't staring at a monitor (or two) and churning out web hosting, music, utilities, and video game copy, Jeffrey makes comic books, mentors, practices bass and Jeet Kune Do, and appears on the odd podcasts or convention panel. He also collects vinyl and greatly enjoys a craft brew. You can a find Jeffrey online at jeffreylwilson.net, or send him a tweet at @jeffreylwilson
Website hosting providers usually offer far more than just space on a server, many web hosts provide a full package to allow the website owner all the tools they require for their website. Most shared hosting plans come with a control panel which gives the user a simple to use interface to setup email address, add databases, FTP access to upload their website, backups, statistics, ecommerce shopping carts, and many scripts like WordPress blogging, or Joomla CMS. Many web hosting services also give you a free domain name, free advertising credits and a few other free bonuses so you choose their service.
Once you choose your provider, it's time for you to open an account with the monthly plan that fits your needs. If you still have questions about which plan is suitable for you, call its customer support staff and have them assist you through the registration process. Companies will generally charge a credit card on a monthly basis, however, some companies will also offer discounts for paying a yearly payment at once.
As with backups, SSL certificates are not a necessary feature your web host must offer, this is especially so since companies like Let’s Encrypt offer them for free. However, if you’re looking to streamline the process of getting your site fully equipped and online in no time, the extra convenience of getting this certificate from your web hosting provider is a nice add-on.

Web hosting is a service which allows websites to be published to the internet and hosted so they are accessible on the around the world on the World Wide Web for everybody to find. Web hosting companies buy or lease many servers in a data center which are connected to the internet, and sell partitioned space on the server, typically called Shared web hosting. This allows website owners to pay a small monthly fee for the hosting space as the cost is spread across many other websites hosted on the same server. 

That’s why it’s critical for businesses to establish a strong online impression. Websites attract new customers from around the world, and choosing a reliable, reputable hosting provider is just as important as the website itself. Uptime and performance rates matter to online shoppers like me, and finding the right host for your business needs will help sales soar. Read on to see who we say are the 10 best web hosting services for small businesses in 2020! 

Many web hosting services offer a low "starting price," but require you to prepay for two or three years of service to get that price. After the promotional period, the renewal price for some web hosting services can be two, three, or even four times the initial promotional pricing. While the initial deal might be incredible, the cost of transferring your site (or paying the added fee) in a couple of years may be something to consider.
If you're not sure of the type of hosting your business needs, you might want to start small, with shared Web hosting. You can always graduate to a more robust, feature-rich package of, say, VPS hosting or even dedicated hosting in the future. Unfortunately, some hosts don't offer all hosting types. Consider how much you expect to grow your website, and how soon, before you commit to anything longer than a one-year plan. It's worth spending the time up front to make sure that the host you select with is able to provide the growth you envision for your site, as switching web hosting providers midstream is not a trivial undertaking.
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